I'm a design engineer at Netflix focused on Gen AI experiences. I embed closely with design, research, product, and ML to build tools, new interfaces, and infrastructure for evaluation and measuring AI quality across our products.

Before Netflix, I was at Replit, CommandBar, Microsoft, and Shopify. I studied Systems Design Engineering at Waterloo, which gave me a little bit of everything.

Outside of work, I invest in early-stage startups and build communities around things I care about: Design Eng Club, Rabbitholeathon, and Women Who Lift.

I'm interested in creative and collaborative coding, tools for thought, HCI, storytelling, and education.

I'm also a Neo Scholar, Interact Fellow, and Cansbridge Fellow.

If you're building something cool or want to collab, reach me by email.

eng & product

Netflix[design eng]
Replit[product eng]
Shopify[ux eng]
CommandBar[product]
Microsoft[product]

venture

Envision[head of platform]
Ansa Capital[research]
Cowboy Ventures[research]

community

Rabbitholeathon[co-founder]
Women Who Lift[co-founder]
Socratica[organizer]
Modern Angels[head of community]

eng & product

You Can Now Create Bite-Sized Clips from Your Favorite Scenes on Netflix

Netflix · 2025 · Lead Prototyper

Read more on Tudum

Inky

Side Project · 2026

Prototyped an AI writing companion that fosters critical thinking skills. Students talk through ideas to get an outline, write the first draft themselves, then revise with feedback tied to specific passages.

Figma for Words

Side Project · 2025

Built an interactive canvas that transforms writing style through spatial positioning.

Users drag text across a 2D axis plane (e.g., Cold→Warm, Simple→Complex) and watch their prose transform in real-time. AI interprets the spatial coordinates to adjust tone, complexity, and emotional resonance.

AI Design Copilot

Side Project · 2025

Built a POC of a design agent that enables real-time iteration through natural language.

Users type commands like "add a cat" or "change the background" - Claude interprets the intent and executes precise edits on the canvas, replacing manual UI manipulation.

See demo

AI Social Media Asset Generator for Brands

Side Project · 2025

Extended the AI Design Copilot to solve a friend's startup problem: generating brand-consistent social media concepts at scale.

Figma Cursor Background Agent

Side Project · 2025

As a design engineer who constantly gets pinged for small front-end changes, used the cursor background agents API to have cursor automatically make PRs based on updates to Figma design system files.

See demo
Internet Research Labs

Internet Research Labs

Internet Research Labs · 2023

Matched 120 internet strangers using sentence transformers to connect people with creative interests.

Read the blog post

Braille Buddy

University of Waterloo · 2023–2024 · Mobile Eng

An assistive device that helps visually impaired users learn braille independently. Engineering capstone at Waterloo: built a mobile app that uses computer vision to translate braille into English audio in real time.

See case study

Crowdsourced Leaderboard

CommandAI · 2022

Built a playful growth-marketing website for CommandAI where users vote for which websites should adopt a commandbar next.

Some cool scrolling animations here! The voting functionality is not live anymore, but you can check out the website to see the interactions.

Check it out

Replit Cycles Transaction History

Replit · 2022 · Product Engineer

Revamped the transaction history ledger enabling millions of Replit users to see a transparent view of all their spending on the platform.

Connected data from multiple Postgres and Spanner tables, implemented a new GraphQL API, and developed a new UI for the experience.

Read the engineering blog

investments

I'm a scout at Bain Capital Ventures, backing founders with early ideas at pre-seed and seed. I focus primarily on AI, developer tools, creative tools, and consumer.

I sometimes write about theses I'm curious about, like unbundling hardware and AI and the human creativity cycle. I also published a guide on breaking into VC early-career.

Select investments include:

writing

I also write personal essays, more on my Substack. Here are some recent and popular ones:

community

I organize and build communities for builders and creatives, including Design Eng Club, Rabbitholeathon, Women Who Lift, Socratica and Modern Angels.

communities

Design Eng Club community
Design Eng Club

Design Eng Club

founder · SF & NYC · 2025-present

Design Eng Club is a community for people working at the intersection of design, code, and systems. We host screenings, salons, workshops, demo nights, and conversations focused on building more humane, craft-driven software and interactive experiences. It started from a single Twitter post that surfaced a real need for a high-signal home for this craft. Today we run an invite-first online community (900+ on the interest list) and curated events in SF and NYC.

learn more
Rabbitholeathon retreat collage
Rabbitholeathon

Rabbitholeathon

co-founder · 2022-present

In 2022, I co-founded Rabbitholeathon, where we run ~yearly retreats to bring curious technologists together for a weekend to dive into impactful rabbitholes and share their learnings with others. We've hosted 6 retreats across Ontario, the Bay Area, Utah, North Carolina, and Tennessee, funded by Schmidt Futures, plus local events in SF and NYC to foster curiosity. Topics have spanned building institutions, organizing science through art, the U.S. healthcare system, programmable attention, waste, and more.

learn more
Women Who Lift workout and community collage
Women Who Lift

Women Who Lift SF

co-founder · San Francisco · 2025

I co-organized Women Who Lift, a monthly strength-training class and brunch series for women in tech in San Francisco. We've organized 10+ events to date, working with 3 different VC and startup partners to curate the audience for them and sponsor the class. Every single event has been oversubscribed, it's been one of my favourite ways to start off the weekend, and a great way to build community when I first moved to the city.

learn more
Modern Angels
Modern Angels

Modern Angels

co-head of community · 2022-2023

A community of 400+ of women operator angels. We have a curated slack community, dealflow, and inbound for founders and VCs looking to diversify their cap table. I did the logo, website and helped support community infrastructure.

learn more

events

Tufting with design engineers event poster
Design Eng Club

Tufting with design engineers

Design Eng Club × Playful · San Francisco · June 2026

An intimate workshop for ~12 design engineers to tuft their own rugs and hang out with design friends. Sponsored by my port-co, Playful Design!

event page
General Magic documentary screening event poster
Design Eng Club

General Magic screening

Design Eng Club × Design Film Club · San Francisco · May 2026 · Notion HQ

Part 2 of our General Magic evening — this time we actually watched the movie. Co-hosted with Design Film Club at Notion HQ, with Marc Porat stopping by for an intro and Q&A at the end. Sponsored by BCV.

event page
Design Eng Club members dinner
Design Eng Club

Design Eng Club members dinner

Design Eng Club · New York · April 2026

Dinner for design eng club members in NYC!

event page
Design Eng Club General Magic event poster
Design Eng Club

An evening on mobile computing: the story of General Magic

Design Eng Club · San Francisco · March 2026

A live Q&A with Marc Porat, Rich Miller, and Mike Stern from the original General Magic team, moderated by Soleio Cuervo. The q&a was so good we never made it to the movie!

event page
Interactive Interfaces & Art Demo Night event poster
Design Eng Club

Building interactive interfaces + art

Design Eng Club · Brooklyn · October 2025

A night at telos.haus for design engineers to showcase passion projects and interactive art beyond the day job. ~5-minute demos, light food and drinks, and a room full of builders sharing creative work from generative art to playful interfaces.

event page
Building Agentic Interfaces event poster
Design Eng Club

Building agentic interfaces

Design Eng Club × Paradigm · San Francisco · September 2025

An evening at Paradigm with leaders from Browserbase, Cursor, Cognition, and OpenAI on the future of agentic interfaces.

event page
SF mini rabbitholeathon event poster
Rabbitholeathon

SF mini rabbitholeathon

Rabbitholeathon × SF Commons · San Francisco · June 2025

A cozy half-day rabbitholeathon at SF Commons — pick a topic, take three hours to dive in, and share what you learned with the group.

event info
Design Eng PowerPoint night event poster
Design Eng Club

Design Eng PowerPoint night

Design Eng Club · San Francisco · May 2025

A cozy night of rapid-fire PowerPoints — 3 minutes each on how we found our way into design engineering and what kinds of problems keep us curious day to day. Snacks courtesy of Paradigm AI.

event page
Personal computing hackathon event poster

Personal computing hackathon

Cozy computing · New York · February 2024 · 200+ attended

A day at Betaworks NYC to build cozy, personal software — portfolio sites, note-taking systems, habit trackers, and whatever you've been putting off making. 200+ attendees, 8+ sponsors, and prizes, all in the spirit of bringing back technology you make for yourself and your friends.

event page